Google MCM partner
Intelligent Programmatic Activation
Antipodes addresses the fragmentation of the programmatic ecosystem by providing a unified marketplace that integrates data, technology, and activation. Their 'AudienceConnect' platform is a structured marketplace powered by AI, designed to connect demand partners with the right users across multiple core rails, including open real-time bidding (oRTB), private marketplaces (PMP), and direct AdServer integration. By mapping inventory to real business objectives and high-intent audience clusters, Antipodes turns optimization into a proactive and efficient process. The company specializes in vertical-specific audience modeling, offering tailored solutions for industries such as retail, finance, automotive, and technology. Publishers benefit from seamless integration via GAM360 MCM and Amazon TAM, connecting structured demand directly into their ad server environments. Antipodes supports a wide range of formats, from Connected TV and audio to display and DOOH, ensuring that campaigns can reach users across all digital touchpoints. Their commitment to transparency and performance has made them a trusted partner for agencies and premium publishers looking to scale their programmatic presence.
Best fit: Publishers and agencies looking for industry-specific, AI-curated audience segments across CTV and Display.
Helps publishers monetize inventory with Google AdX through Ad Manager 360 MCM partnerships, with AI optimization and a transparent revenue share.
A publisher-first SSP with 50+ competing demand partners, connecting via OpenRTB, Prebid or MCM.
Enterprise ad monetization and header bidding solutions for publishers.
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Ad revenue optimization for publishers, including ad management and invalid-traffic protection.
A global ad tech vendor providing full-stack programmatic products for publishers, brands and agencies.