B

Google MCM partner

BiddingStack

Simplifying Programmatic for Publishers

About BiddingStack

BiddingStack offers a range of technologies and services aimed at helping digital media owners navigate the complexities of programmatic auctions. The company provides an easy-to-integrate platform that combines multiple demand sources, including Google Ad Exchange, to drive higher competition for ad impressions. BiddingStack’s philosophy centers on transparency and ease of implementation, allowing publishers to focus on content creation while the platform handles the technical aspects of monetization. Through their Google MCM partnership, BiddingStack provides a secure and compliant way for publishers to access premium Google demand. They offer sophisticated header bidding solutions and AI-driven floor price optimization to ensure that no revenue is left on the table. The platform provides detailed performance metrics, allowing publishers to monitor their revenue growth and audience engagement across different ad formats and devices.

Products & solutions

  • BiddingStack SSP
  • Google AdX MCM Integration
  • Header Bidding Wrapper
  • Floor Price Optimizer
  • Unified Reporting Dashboard

What stands out

  • Google MCM partner with a focus on simplifying programmatic for medium-sized publishers
  • Offers a lightweight, easy-to-implement header bidding solution
  • Provides access to a wide range of global demand partners alongside Google AdX
  • Emphasizes transparent reporting and fair revenue sharing models

Best fit: Medium-sized web publishers looking for a straightforward, technology-focused partner for AdX access.

Services offered

  • Header bidding
  • Yield optimization
  • Display ads
  • Video ads
  • Analytics & reporting

Get an AdX invitation via BiddingStack

  1. Apply on ADX Approval and choose BiddingStack as your preferred MCM partner.
  2. We verify your site and traffic data.
  3. Our review takes 2–7 business days.
  4. If eligible, you receive the MCM invitation in your Google Ad Manager account.
Apply now

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