H

Google MCM partner

Headerlift

Smart Monetization Solution

About Headerlift

Headerlift is a sophisticated publisher monetization platform that operates under the umbrella of Azerion, a leading European digital entertainment and media company. The platform is designed to simplify the complexities of programmatic advertising for publishers, providing a secure environment to buy and sell ad space across websites, apps, and Smart TVs. Headerlift's technology focuses on maximizing revenue through a variety of online advertising services, including advanced header bidding and yield management that connects inventory to a global network of supply-side platforms (SSPs). The platform offers a robust suite of tools that includes both instream and outstream video formats, as well as native ad units designed to enhance user engagement. Headerlift prides itself on its transparency and quality, working closely with thousands of web publishers to provide detailed reporting and real-time optimization. By leveraging Azerion's extensive reach and local expertise across Europe, Headerlift enables its partners to achieve significant revenue growth while maintaining high standards for brand safety and user experience across all digital properties.

Products & solutions

  • Headerlift Smart Monetization Platform
  • Video Ad Solutions (Instream/Outstream)
  • Native Advertising Units
  • Publisher Reporting Dashboard
  • Azerion Omnichannel Platform
  • Programmatic Buying Tools

What stands out

  • Part of Azerion, one of Europe's largest digital advertising companies
  • Used by over 2,000 non-confidential web publishers globally
  • Focuses on providing high-quality, IVT-free inventory through advanced tech

Best fit: Publishers looking for a European-centric monetization partner with strong video and header bidding capabilities.

Services offered

  • Display ads
  • Video ads
  • Header bidding
  • Yield optimization
  • Native ads
  • Ad serving
  • Analytics & reporting
  • Managed ad operations

Get an AdX invitation via Headerlift

  1. Apply on ADX Approval and choose Headerlift as your preferred MCM partner.
  2. We verify your site and traffic data.
  3. Our review takes 2–7 business days.
  4. If eligible, you receive the MCM invitation in your Google Ad Manager account.
Apply now

Similar MCM partners