Google MCM partner
Revolutionizing the Ad Platform Market in Asia
MicroAd is a pioneer in the Asian ad tech market, specializing in the development and distribution of demand-side (DSP) and supply-side (SSP) platforms. The company established MicroAd Vietnam in 2012 in partnership with local firm Ambient Digital, quickly becoming the largest DSP provider in the country. MicroAd’s focus is on utilizing state-of-the-art advertising technology to help both advertisers and publishers optimize their digital campaigns and inventory value. Their flagship platform, MicroAd BLADE, is one of the most widely used DSPs in the region, supporting multiple languages and currencies. On the publisher side, MicroAd AdFunnel serves as a comprehensive SSP that optimizes ad delivery from various demand sources, including Google. The company continues to invest in the Vietnamese market, establishing local technology development centers to ensure that their products are tailored to the specific needs of Asian publishers and advertisers.
Best fit: Asian publishers seeking a technology-driven partner with deep roots in Japanese and SE Asian ad tech.
Helps publishers monetize inventory with Google AdX through Ad Manager 360 MCM partnerships, with AI optimization and a transparent revenue share.
A publisher-first SSP with 50+ competing demand partners, connecting via OpenRTB, Prebid or MCM.
Enterprise ad monetization and header bidding solutions for publishers.
A website monetization platform focused on ad optimization, top SSP demand and hands-on client support.
Ad revenue optimization for publishers, including ad management and invalid-traffic protection.
A global ad tech vendor providing full-stack programmatic products for publishers, brands and agencies.