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Google MCM partner

Truvid

Empowering publishers with AI-driven video monetization and a global content marketplace.

About Truvid

Truvid is a leading global video monetization platform that enables digital publishers to unlock new revenue streams through high-quality video content and advanced advertising technology. Founded in 2018 and based in Tel Aviv, the company offers a comprehensive ecosystem that includes a proprietary video player, a content marketplace, and sophisticated yield optimization tools. Truvid's mission is to simplify the complexities of video advertising, providing publishers with the tools they need to engage audiences and maximize the value of every impression.

The platform handles over five billion monthly video impressions and has streamed more than 40 billion impressions since its inception, demonstrating its massive global scale. Truvid utilizes AI-powered video classification and contextual targeting to deliver relevant ads that improve user experience and drive higher engagement. By integrating with major supply-side platforms and demand partners, Truvid ensures high fill rates and competitive returns. Their solution is designed to be seamless, requiring minimal technical effort from publishers while delivering powerful real-time analytics and performance insights.

Products & solutions

  • Video Player
  • Video Marketplace
  • Yield Optimization
  • Contextual Targeting
  • AI Video Classification

What stands out

  • Processes over 5 billion monthly video impressions globally
  • Claims a 25% increase in CTR through advanced contextual targeting says Truvid
  • Features an AI-powered marketplace with enhanced match rates and revenue tools
  • Successfully streamed over 40 billion total video impressions to date

Best fit: Publishers seeking to implement or upgrade their video monetization strategy with a reliable, AI-driven content and ad platform.

Services offered

  • Video ads
  • CTV
  • In-app monetization
  • Header bidding
  • Yield optimization
  • Native ads
  • Analytics & reporting
  • Ad serving

Get an AdX invitation via Truvid

  1. Apply on ADX Approval and choose Truvid as your preferred MCM partner.
  2. We verify your site and traffic data.
  3. Our review takes 2–7 business days.
  4. If eligible, you receive the MCM invitation in your Google Ad Manager account.
Apply now

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